Digital marketing, simplified

"Build it and they will come" only applies to baseball fields in Iowa, not the mean streets of the information superhighway. Good thing we're experts in identifying target audiences and crafting tailored messaging that sparks engagement and delivers action-oriented business analytics.

Someone doing keyword research using Semrush on their laptop
Lightburn Digital Marketing team members in a meeting.
Someone calculating conversion rate in their notebook planner
Search Engine Optimization

Search Engine Optimization

Strong organic search rankings help you rise above the competition by focusing on technical and on-page (content) best practices. This tried-and-true formula must be applied and evolved over time to continuously stay ahead of the pack. Our integrated team can handle it all with ease.

Paid Advertising

Paid Advertising

We know paid media covers a relatively large scope. There are a lot of considerations when you're exploring paid search or paid advertising. Which keywords convert well? Which audiences should we reach? What media type is best and on which channel? Do you use display ads or retargeting? It can feel overwhelming, but our team of experts can help make your digital ads as simple as possible.

Marketing Automation

Marketing Automation

Automating form confirmations, emails, or other communications creates a more robust and personal experience for your audience while minimizing internal workflows and processes. Automation allows your users to interact with you faster and relative to their immediate needs. We'll help you engage and delight with your customers at the right time, every time.

Conversion Optimization

Conversion Optimization

98% of your website visitors won't buy from you the day they visit your storefront. But never fear! Using in-depth analysis and user testing, we can help you uncover quick wins, create personalized advertising plans, and ensure you are top of mind the moment visitors are ready to purchase.

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