two double scoops of Kopps famous frozen custard
All Client Profiles

Kopp's Frozen Custard

Building a complete digital platform for America’s favorite custard stand

Industry

Food & Beverage, Ecommerce

Platform

Custom

Duration

14 weeks

Deliverables

kopps.com

Overview

Kopp's Frozen Custard, an adored Milwaukee landmark, needed a complete overhaul of its digital presence and had several big needs that included selling pints of custard online, a complex order fulfillment systems and of course— the ability to broadcast the answer to one of Milwaukee residents' most commonly asked questions: "What's The Flavor of The Day?"

Goals

Create a single-source of delicious truth

Create a place for customers who are looking for custard, burgers, or a fantastic grilled cheese.

Sell Kopp's amazing custard and burgers online

Shipping America's favorite custard coast-to-coast is no small feat. We've got ideas and we're ready.
Web design on tablet for Kopp's Frozen Custard.
Web design on mobile for Kopp's Frozen Custard.

Solutions

  1. 01.

    The Flavor Preview app for iOS

    User R&D showcased that the flavor of the day was top priority for southeast Wisconsin's custard-heads. To satisfy their cravings, we built a Flavor Preview app that distributes daily push notifications.
  2. 02.

    Craft a beautifully designed, easy-to-use website

    We showcased the viscerally-pleasing colors and textures of their frozen-custard creations and delicious treats through sleek, high-quality photography and easy-to-use navigation.
  3. 03.

    Add an ecommerce experience for the masses

    We leveraged Kopp's small batch production model to provide fans everywhere with the ability to order personalized 10-packs of their favorite custard and have them shipped anywhere in the country.

Services

  • Digital Experiences
  • Ecommerce

Summary

Kopp’s custom website and mobile app continues to drive robust demand for menu items, both in-store and online.

Outcomes

4K
New Users
10K
Community Emails Monthly
5K
Digital Custard Orders

Savoring solutions...

This Wisconsin staple does not update materials often, but when it does, we are there to support their needs and maintain quality assurance.

Ecommerce Support

From product changes, to production and fulfillment support, our ecommerce consultants are available to make change when necessary.

Ad Hoc Maintenance

When needed, we help with platform updates, integration, and date and maintenance management.