By leveraging the integration between Kentico and Salesforce, you're able to close the gap between sales and marketing, allowing your team to increase productivity and create a more meaningful connection with your users.
Read more - Three Things We Love About The Kentico-Salesforce Integration
The Challenge
Reshape a leading IT-consulting organization’s digital landscape.
Concurrency’s website was outdated, clunky, and in need of major usability and design updates, and the company knew its existing technology platform needed to evolve to better drive marketing and communication efforts. We were charged with remodeling and expanding Concurrency’s digital headquarters so it would entice and excite prospective clients.
The Solution
With a focus on content marketing, we crafted Concurrency’s new website using Kentico EMS—a powerful content management system that’s built around a robust marketing automation and a personalization engine. The site features a clean, responsive design and clear calls-to-action that have helped increase engagement and generate leads. Plus, the user-friendly CMS allows the Concurrency team to create landing pages, blog posts, and event announcements to provide industry insights to prospective clients easily and efficiently.
The Outcome
We built Concurrency a B2B website that has improved content management, increased engagement, and helped attract new leads. Concurrency also saw some impressive quantitative results.
27%
increase in site traffic
25%
increase in organic traffic
75%
increase in lead form submissions
"We're getting rave reviews on the landing page you built us. You guys went above and beyond!"
Jake Borzym
Online Marketing Manager
Concurrency
If you're in the market for a solid email-marketing platform, look no further than Kentico. With its lead scoring, contact management, personalization, and workflow tools, it creates a robust system that will simplify your digital marketing efforts.
Read more - Quick Guide: Kentico Email MarketingWith click maps, you can track users' activities on your website, see what elements they're clicking on, and gain other valuable insights that can be put toward improving your lead conversions.
Read more - Improve Lead Form Conversions With Click Maps