As an ecommerce business, your primary goal should be to drive traffic to your website in an effort to convert that traffic into customers and sales. A great way to do that? Start a blog.
Read more - Four Reasons Why Your Ecommerce Website Needs A Blog
Experiences that Sell
When you put a product or a service on the market, you're making a promise to the people who buy it, a promise of quality and integrity and authenticity. We're here to help you deliver on that promise, and that begins with understanding your company and your customers.
We design and develop ecommerce websites with a customer-centric mindset. We take the time to learn how customers interact with your brand, how they use your product, and what elements they need to have beautiful, frictionless shopping experiences. Call us maximalists, but we just don't think you can overdo it when it comes to research, customer empathy, revenue, or cowbell.
Beyond the Cart
After 20 years of building both B2B and B2C ecommerce websites, we know what it takes to get an order from the shopping cart to a customer’s door.
Not only do we build beautiful ecommerce websites that drive increased conversion rates and higher average order values, we also have the experience to implement the systems and processes you need in every step of the fulfillment and customer service areas of your business.
We also take our clients further with omnichannel marketing and selling on popular platforms, such as Amazon, eBay, and Wal-Mart. This allows them to sell wherever, whenever their customers buy.
Leading Commerce Platforms
Our relationships with shipping carriers, merchant service providers, fraud-detection platforms, and tax law experts allow us to serve as not only our clients' pixel-pushers, but their full-service ecommerce consultants.
We've partnered with the leading platforms including Shopify, Kentico, UCommerce, and Magento—to bring the very best technologies to our customers. From online ticket sales and consumer packaged goods to highly personalized products and digital downloads, we have the technology, tools, and experience to drive commerce for even the most complex selling scenarios.
Global Retail Ecommerce Sales Will Reach $4.5 Trillion by 2021.
“From developing our digital marketing plan, to shooting product photography, to setting up our fulfillment process, Lightburn did so much more than just create a new website for us.”
Michele Zelenak
Owner
Callisters Christmas
Ecommerce Services
- Strategy and Consulting
- Online Marketing
- Technical Architecture
- Marketing Automation
- ERP Integration
- Omnichannel
- Conversion Optimization
- Analytics
Conversion rate is one of the most important metrics for measuring performance. Here are three things you can do to lift conversion rates and improve your bottom line.
Read more - Three Ways to Improve Your Ecommerce Conversion RateEven as Google increases the visibility of paid ads, organic search is absolutely, 100%, without a doubt still important, and as long as organic search is important, organic search optimization remains important.
Read more - 1.1 Trillion Reasons SEO is Still Important